I was recently lucky enough to photography my friend's new business and provide her with some Montreal Branding Photography.
We got headshots of the ladies, shots of them together, fun shots of them working together and we even got a client in there - OK it was my sister - but she did a great job!
We made sure to get a wide variety so that they could use it year round in their social media.
I think that these types of images are so important to have because they can be used for such a wide variety of purposes. Photos can be used in an Instagram post but they are perfect for stories or creating reels as well. They are generic enough that they can be used in any season, but they are specific enough that they represent their story - because the photos are in their store and show the wonderful owners.
Showcasing a variety of photos shows not only what they do but shows their brand overall. Warm wood tones, friendly owners, great coffee, a beautiful patio and attentive service show that shopping at their store will be a fabulous and memorable experience.
And it's quick! We did all this in 1.5 hours!
Benefits of branding photography:
- Do not need to use stock photography
- A variety of photos generic enough to use anytime but specific enough that it represents your business.
- A bank of photos so you are not scrambling for imagery.
- Can be used for advertising.
- Shows who you are and sells more than the product in your store.
- Quick and easy.
- Hair and makeup can be included.
Are you a small business that needs images for your store? Contact me!
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